Agency Contract Development and Negotiations

Creating and Negotiating the Agreements That Drive Your Agency's Business

Building Strong Contracts That Protect Agency Value

Every agency’s success depends on its contracts. From new business agreements to independent contractor relationships, your contracts set expectations, define ownership, and protect your bottom line.

At Toerek Law, we draft, review, and negotiate agency contracts that balance clear legal protection with practical business flexibility. Our goal is to help you close deals faster and with confidence.

Agency – Client Contracts

Your agency-client agreement is the foundation of every relationship. We help you structure contracts that clarify scope, deliverables, timelines, payment terms, and intellectual property ownership. Our templates and custom drafting ensure your agency’s work and ideas remain protected while supporting client trust and collaboration.

Common inclusions:

  • Master Services Agreements (MSAs)
  • Statements of Work (SOWs)
  • Retainer & project-based terms
  • Intellectual property ownership provisions
  • Limitation of liability & indemnification clauses

Agency-to-Agency Agreements

Independent agencies frequently find strength in number by forming strategic alliances for referrals, white-label collaborations, or teaming with one another to serve common clients. We help agencies create strong, smart agreements with one another to leverage strengths while expanding business opportunities for one another.

Agency – Independent Contractor Agreements

Agencies rely on freelancers and specialists, but mismanaging those relationships can create risk. We draft independent contractor agreements that properly classify talent, outline payment and deadlines, and ensure your agency retains full ownership of deliverables.

We also help agencies develop standard onboarding and compliance procedures for contractors to minimize misclassification and tax issues.

Agency-to-Agency Strategic Alliance Agreements

When two agencies collaborate, clarity is everything. We structure strategic partnership and referral agreements that define who does what, how clients are handled, and how revenue is shared. These agreements protect your relationships and reputation while encouraging collaboration.

Employee & Executive Agreements

As your agency grows, protecting your team and leadership transitions becomes critical. We draft employment, non-compete, and confidentiality agreements that secure sensitive information and preserve business continuity.

Sharon Toerek and her team at Legal and Creative provide me with the peace of mind knowing that we have our t’s crossed and our I’s dotted. The legal documents that they have provided not only protect our company, but they also uplevel our professionalism and make sure that everyone is on the same page.

From clients to influencers to agency partners, we know that we are entering into fair and clear relationships. In addition to our internal documents, Sharon’s team has been there to help us work through legal matters from acquisitions to legal copyright issues to negotiating government contracts, they are responsive, speak in language we can understand and have helped us get to the best outcomes. We are a stronger agency because we have a great legal partner!

Nicole Mahoney, CEO, Travel Alliance Partnership | Podcast Host, Destination on the Left

Let’s Make Your Next Agreement Work For You

Flexible, Clear, and On Your Terms

Whether you need a full contract rewrite or a one-time review before signing, we make contract support easy. We offer flat-fee options for standard agreements and custom quotes for complex negotiations.

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