As discussed in our last post about nondisclosure agreements, when developing a new client-Agency relationship, there are several distinct advantages to having an NDA (nondisclosure agreement) before starting with a new client. That is, IF you can get your prospective client to sign one. But what if your Creative Agency has decided to pursue a […]
I’ve been fortunate to be invited to contribute guest legal content recently on several blogs and news outlets important to the ad and marketing communities. To share that information with you, and as a big thank you to my “hosts,” here they are: For The Agency Post, an interactive publication for ad and marketing professionals
On the (Virtual) Road! Guest Posts in the Ad Blog Community Read Post »
B.S.A. Three little letters that can strike fear into the heart of an Agency owner or IT department head. For the blissfully unfamiliar, the Business Software Alliance (BSA) is an organization that enforces software copyrights for many of the “heavy hitters” of the industry, including, most relevantly for marketing agencies, Adobe and Microsoft. Software companies
How Much Does That Software Really Cost? Read Post »
This post was originally published as a Guest Post on the designRoom Creative Blog (http://www.designroom.com) as a legal perspective on the use of words (“copy”) in marketing and advertising. Thanks to the team at designRoomCreative for asking me to contribute my thoughts. My friends at designRoom have creatively chosen the theme of words, copy, and
When Words Matter – The Legal Version Read Post »
